At BRITA, sustainability isn't just a passing trend, it's a core value that drives everything we do. We believe that it's our responsibility to make a positive impact on the environment and the communities we serve, and we take this commitment seriously. Our dedication to sustainability is evident in the way we produce our products and operate our business. But we don't stop there.
In 2020, BRITA Australia continued its collaboration with Plastic Free Foundation to raise awareness about the impact of single-use plastic bottles on the environment. This effort resulted in over 1000 pledges to reduce the use of these bottles, marking a significant milestone in our sustainability journey.
We also actively participate in clean-up events with Clean-Up Australia to demonstrate our passion for environmental preservation and community impact because 80% of the plastic waste in the sea comes from land and is washed into the sea via rivers. It is therefore extremely important to tackle the plastic problem at the source – on our doorstep.
Our ongoing commitment to sustainability
To show our ongoing commitment to sustainability, BRITA has partnered with some influential and well-respected brands for a cleaner, more sustainable future.
2023: Clean-Up at Coogee Beach, Coogee
Turning our backs on single-use plastic waste.
2022: Clean-Up at The Bay Run, Drummoyne
2021: Clean-Up at Clifton Gardens, Mosman
By reducing plastic waste and recycling as much as possible, we can all help to preserve Australia and the global environment for future generations. Check out where you can help make a difference by participating in a local clean up event here.
