BRITA pioneered the filter jug concept which has been enthusiastically adopted by millions of households around the world as the most effective, convenient and value-for-money system for filtering tap water at the point-of-use.

The clever MAXTRA filter gives you cleaner, clearer, great tasting water that will contribute to your wellbeing! It is the smart way to enjoy filtered water, and so easy to use.

• Easy - simply fill from the tap. The water passes through the MAXTRA filter cartridge and in minutes you have cleaner, clearer great tasting water.
• Convenient - keep your filter jug in the fridge or on the counter-top as you prefer. No buying, carrying or storing of bottled water anymore!
• Economical - at less than 8 cents a litre, it is a fraction of the cost of bottled water.

MAXTRA  Filtration - How it works 

• Pre-Filtration: the water flows through a fine mesh filter - simply fill from the tap.
  
• Ion Exchange Filtration - the ion exchange resin reduces the heavy metals, including lead and copper, as well as the carbonate hardness that causes limescale build-up in kettles and affects the taste and aroma of tea or coffee.
• Activated Carbon Filtration - the granulated activated carbon significantly reduces substances that affect the taste and odour of your tap water, such as chlorine, certain pesticides and organic impurities.
• Final Filtration - fine mesh particle filter.
• MAXTRA Flow Control - ensures a consistent flow rate through the cartridge and optimises the contact times between water and filtration media for superior performance.

Find out more on how to use the MAXTRA fiter - click here for demo

There's a BRITA to suit you - click here to see the MAXTRA Jug Range

Find out how the memo works - click here for memo